The cost of a good bowl
Fresh food. A clearer way to compare.
A kilo tells you how much food you’re buying. Calories help show how much energy is in it. Compare the cost of providing the same 1,000 calories.
Different recipes deliver different calories per gram. The same energy can come from different portion sizes.
Price per kilo ÷ calories per kilo × 1,000. One clear measure, with the pack price and discount visible.
Cost is one part of the decision. Ingredients, suitability and a complete diet matter too.
Selected UAE food listings
Nudog starts at our 15% subscription price. Competitor prices are from the sellers listed below.
Use a known daily calorie allowance to compare daily food costs. 1,000 kcal is a comparison unit, not a recommendation for your dog.
Nudog uses the purchase option selected above; competitors use retail prices. Personalised competitor subscriptions may cost less. All prices exclude delivery; introductory offers are excluded.
| Food & price basis | Pack price | kcal/kg | Grams / 1,000 kcal | AED / 1,000 kcal | Cost for 1,000 kcal |
|---|---|---|---|---|---|
| NudogChickenSubscribe & save 15% | AED 191.253.04 kg | 2,260 | 442 g | AED 27.84 | AED 27.84 |
| FurchildChicken & Organic VegetablesListed retail price | AED 220.454 kg | 1,282 | 780 g | AED 37.80 | AED 37.80 |
| WunderdogChicken with BananaListed retail price | AED 401 kg | 1,652 | 605 g | AED 24.21 | AED 24.21 |
| PawPotsTail-Waggin’ Chicken1kg retail portion; 5% VAT added | AED 26.081 kg | 1,378 | 726 g | AED 18.93 | AED 18.93 |
| The K9 KitchenChicken & Duck Complete500g Raw variant · direct retail | AED 31.050.5 kg | 1,550 | 645 g | AED 40.06 | AED 40.06 |
Nudog uses an 8 × 380g box. Furchild uses 454g packs; Wunderdog and PawPots use 1kg packs; The K9 Kitchen uses 500g raw packs; Raw Cut uses 1kg. Protein categories are grouped; mixed proteins are labelled. Recipes and preparation differ. VAT is included; PawPots prices have 5% VAT added. Delivery is excluded.
Checked 11 November 2026. Prices are snapshots from the named seller, not a UAE market average or a guarantee of the lowest price. Stock, pack sizes, discounts and recipes can change.
Listed retail price · AED 22 / 0.454kg · 1,282 kcal/kg
View price and product →View calorie source →Listed retail price · AED 40 / 1kg · 1,652 kcal/kg
View price and product →1kg retail portion; 5% VAT added · AED 26.08 / 1kg · 1,378 kcal/kg
Live 1,000g selector: AED 24.84 excluding VAT. Comparison includes 5% VAT, rounded at pack level. No trial or autoship discount applied.
View price and product →500g Raw variant · direct retail · AED 31.05 / 0.5kg · 1,550 kcal/kg
Manufacturer analysis image is per 100g as fed; converted to kcal/kg. Mixed-protein recipes are named explicitly. Raw and cooked variants are not treated as the same energy density.
View price and product →View calorie source →Wunderdog help pages contain different Chicken and Beef energy figures. We use the corresponding product-page values shown here. Competitor personalised meal-plan discounts are not included.
More UAE choices
These brands are included in our market coverage. We show a calorie cost only when the exact pack price, pack weight and calorie basis can be checked together.
Gently Cooked and Raw adult recipes
From AED 19.50 · UAE fresh / frozen range
Cost per 1,000 kcal: not calculatedSelected Standard/Ultra pack prices need confirmation together with the corresponding recipe energy. No starting-price estimate is used.
View UAE listing →Chunky Chicken and other meals
Chicken: AED 24.75 / 500g · Chilled / frozen meals
Cost per 1,000 kcal: not calculatedChicken lists 150 kcal, but its nutrition table does not explicitly state the weight basis. No calorie cost is inferred.
View UAE listing →Natural Balanced Fresh Cooked Frozen Meal
500g UAE listing · Petzone Dubai · out of stock
Cost per 1,000 kcal: not calculatedA verified calorie figure and current purchasable price are missing.
View UAE listing →Personalised gently cooked meals
Pilot pricing not published · Dubai pilot / early access
Cost per 1,000 kcal: not calculatedThe pilot page does not publish a matching pack price, pack weight and calorie figure.
View UAE listing →An example from the Beef recipes · Nudog 15% subscription vs retail
provides 1,000 kcal
AED 28.09provides 1,000 kcal
AED 46.39provides 1,000 kcal
AED 47.16provides 1,000 kcal
AED 26.93provides 1,000 kcal
AED 51.49provides 1,000 kcal
AED 29.61The portions shown provide equal calories. Energy density and cost vary by recipe; they do not establish superior nutritional quality.
Energy density helps explain why a food with a higher price per kilo may cost less to provide the same calories. The result varies by recipe: Nudog does not have the lowest calorie cost in every comparison.
Energy density means calories per gram. Nutrient density concerns nutrients relative to food weight or energy. A higher calorie figure alone does not demonstrate better nutrition.
Compare food cost at the same energy amount, then check the recipe’s ingredients, life-stage suitability and feeding instructions. Portion needs vary with the dog. Treats and extras also contribute calories.
Quick answers & contact
How can we help with their next bowl?
Quick answers are automated from our site information. For personal help, contact the Nudog team.